Coloured gems get their sparkle back: Via Sollertia’s colourful collection of gemstones

At Via Sollertia on New Regent Street, Clare and the team are adding sophisticated sparkle – and colour – to their clients’ lives.

Ever-evolving styles are ushering in a new era of striking coloured stones and Via Sollertia is at the forefront, with an exceptional and exquisite selection. “We’re noticing a strong trend of people choosing something with colour versus the traditional white diamond,” Clare explains.
“Sapphires and diamonds are the most common stones used in engagement rings, but I’m not sure everyone would know that sapphires are available in not just blue.”
They also come in green, yellow, orange and pink. Even rarer sapphire colours include the padparadscha sapphire – a deep peachy pink. “Diamonds don’t just come in white either; they come in champagne, chocolate, yellow, pink and even grey/silver!”
Tourmaline is also winning affections as an affordable stone that comes in a range of colours. “They come in varying shades of green, pink/red and blue. The designs you can create around a coloured stone are fun and interesting and you can hand-select a particular stone yourself. We have a large range in store as well as fab suppliers who can send us particular stones for clients to view.”