Tied & Dyed

It’s official – tie-dye is making a comeback! The bleach-stained print is a huge trend for 2019, having popped up all over the catwalk and made its way into the wardrobes of celebs. Beyoncé wore it on the beach, Dree Hemingway chose the print for a red-carpet event and Justin Bieber turned up to church wearing it.

The tie-dye trend is keeping with the designer movement of bringing more colour to fashion, but it is one of those tricky, quirky patterns that can be quite difficult to get right. We’ve all dabbled in it at least once, and many of us may have come to the conclusion that the psychedelic print is not for us as it evokes images of the colourful dye splattered on cheap t-shirts. However, in the 1960s, tie-dye was seen as a symbol of the counterculture and a way to express freedom and individuality – and the 2019 trend pays tribute to this, but in a much more clean and crisp way.

Individuality returns with tie-dye that is more edgy. Once-distinct shades haven’t blended together to form striking new tones; they’re starkly separate, acting more as a print than a fusion of colour. The secret to wearing tie-dye is to counterbalance all those swirls with a soft colour palette. Pair it with something more subtle and guaranteed the 1960s nostalgia trend will put a smile on your face.