The wool difference: Dreamwool
Why would you sleep on anything else?
“Wool is nature’s miracle fibre,” says Dreamwool director David Henderson. “It’s breathable, moisture-wicking, and naturally regulates your body temperature so that you’re cool in summer, warm in winter. Your run-of-the-mill synthetic mattresses, made up of plastic fillings, chemical foams, polyesters and gels, simply cannot match the health and comfort benefits of natural fibres,” he says.
For generations, wool has been valued for its ability to keep us warm when it is cold and cool when temperatures rise.
At Dreamwool, that remarkable natural quality is at the heart of a better night’s sleep. “Wool is temperature neutral. In the high country, sheep deal with minus 10 in winter and over 30 degrees in summer. Synthetics, as well as being questionable for health and wellbeing, have none of wool’s natural qualities.”
Breathe easy
Handcrafted in Christchurch, Dreamwool mattresses feature generous layers of premium New Zealand merino wool, sourced from select South Island farms. As a niche bed company, every Dreamwool bed is made to order, with fewer than 500 luxury, handcrafted merino wool mattresses made each year. The natural fibre helps create a breathable sleeping environment, managing moisture and helping regulate temperature throughout the night.
Unlike synthetic materials that can trap heat, wool works with the body to create a more comfortable sleeping environment. David says this principle has been central to Dreamwool from the beginning. “Merino wool moves the dial in terms of comfort and temperature neutrality.”
The benefits aren’t limited to temperature. Wool’s natural resilience and softness make it an ideal mattress filling, while Dreamwool combines it with other carefully selected natural materials, including natural latex, to create support without compromising comfort.
Choosing a bed is about more than simply finding somewhere comfortable to lie down, David says.
“Sleep is probably one of the most underrated things you can do in your life,” he says. “It has the biggest impact on your physical and mental wellbeing, and its importance cannot be underestimated.”
With around a third of our lives spent in bed, quality matters. “The best investment you can make in tomorrow is a good night’s sleep.”
For those seeking a more natural way to sleep, Dreamwool offers the opportunity to experience the comfort of New Zealand merino wool – a remarkable fibre that has been helping people sleep comfortably for generations. Go to dreamwool.com.
