Luxe Lavender

Ultra-violet may have been crowned the Pantone Colour of the Year for 2018, but its popularity has planted the seed for a softer take on the colour for 2019.




The pretty pastel hue of lavender is enjoying a newfound emergence in the sartorial sphere this year. A captivating colour that’s softer and more usable than its punchier purple siblings, lavender is a delicate, feminine shade that lends itself to countless variations of styles, making it suitable for both high-fashion and street-style looks; think crisp white shirt and tailored lavender blazer or oversized pale purple puffer and mini skirt.

Alongside winter’s typical dark and neutral hues, lavender is a welcome addition to the season’s colour palette, and when spring rolls round, the captivating colour will fit in well with the other vibrant hues in your wardrobe – pale yellow, powder blue, teal and both light and dark green.

For a minimal chic look, pair this pretty purple with bright white, black or pearl grey – the grey undertones of lavender mean it works well with dark neutrals like charcoal grey and indigo denim. If you’re not shy to go all out, try a full tonal look using other purple hues like mauve, violet or a pale shade of lilac and don’t be afraid to pair it with out-there colours like bright orange or emerald green, or patterns like leopard print or snakeskin.

Lavender-coloured knitwear is divine and sure to cure the winter blues, and sheer and silk fabrics in this shade are proving popular amongst some of fashion’s hottest powerhouses.




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