Warmer in wool: The Wool Company

As the frosty Christchurch winter approaches, it is time to summon those extra layers to combat the chilly temperatures.

Wearing merino is your best choice, The Wool Company owner Margot Riach says. With over 66 years in business and a loyal customer base, The Wool Company team know what they are doing. With a wealth of experience over so many years, Margot says their passion and knowledge ensure they can deliver a quality range of products.

As a New Zealand-owned and family-operated business, The Wool Company use a completely vertical farm-to-garment process. Buying direct from farmers, knitting, dyeing, and sewing it to their specifications, “a full traceability story,” Margot explains.

Some of their bestselling products include merino socks, underwear, and merino possum knitwear, with many of the colours and styles exclusive to them. The breathability of wool means it is a natural temperature regulator. These days, many Kiwis are returning to wool for its sustainability, with no microplastics to shed.

Margot credits New Zealanders’ commitment in supporting locally owned businesses to the success of The Wool Company. The team will continue to deliver great quality New Zealand made merino and merino possum knitwear, sure to keep you warmer this winter. It is well worth the investment.


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