Why a wool mattress: Dreamwool
The exceptional comfort of merino wool.
For a lot of us, a truly great night’s sleep can be elusive. You adjust your lighting and your sleep hygiene, reduce your screen time, maybe you even use a wearable device to track all your nightly stats, but you still wake up tired in the morning. This could be because you’re ignoring the single most important factor: what you’re sleeping on. A Dreamwool bed provides the foundation you need for the best sleep of a lifetime, and the key to achieving it is all-natural New Zealand merino wool.
Merino offers unparalleled breathability, climate and moisture control for an exceptional level of comfort and quality of rest. For you, this means a calming sleep environment where you can achieve a deeper sleep, faster. Because wool is a living fibre, it adjusts to changes in temperature and humidity far more effectively than any synthetic or chemical alternative. Even among other wools, merino is the top performer due to its fine texture and high fibre density, providing superior softness and thermophysiological comfort, that is, a cool, dry sleeping environment, no matter the season.
The magic behind Dreamwool mattresses starts at the source: Merino sheep reared on select South Island farms. This unique breed originated in Spain and was introduced to New Zealand in the 1800s, where Merino sheep have thrived in the extreme climates of the high country ever since. Over hundreds of years, these sheep have evolved to stay warm during icy winters and cool during scorching summers.
As a result, their wool naturally regulates temperature, moving the dial in comfort and delivering unmatched microclimate control.
Merino wool is also known for its impressive sustainability credentials. Not only is this all-natural material sourced locally from land unsuitable for other agriculture, but the sheep can be shorn for many seasons, making their wool a renewable resource. Merino products are exceptionally durable and resilient, meaning that your Dreamwool bed will maintain optimal comfort for much longer than a cheaper alternative.
In combination with charcoal-infused all-natural Latex, and finely crafted, European-made pocket springs, Dreamwool uses only the highest quality merino wool in meaningful quantities – an average of more than 10 kilograms per mattress. This volume of merino means that it is not simply a feature, but is of real benefit to you. It creates a buffer underneath you that allows air to pass through, providing both temperature and humidity control, wicking away your body heat and vapour before it can turn into sleep-disrupting perspiration.
A luxury Dreamwool bed made with thick, plush layers of all-natural merino wool is an investment that is hand-crafted to last. More than just comfort in the moment, a Dreamwool bed can improve your overall quality of sleep and, in turn, your quality of life.
