Science-based skincare

The term ‘skincare’ hit record highs on social media as a trend in 2023, and the popularity encouraged many brands, new and old, to jump on to the bandwagon creating skincare products.

Thankfully, science is becoming the number one driver in skincare. Rightfully so, our skin deserves the best possible care, and noticeably now, most leading skincare brands publicise research and results from proven ingredients.

Three key ingredients regularly pop up across the skincare board, and are worth checking off when buying your next product so you will benefit from their phenomenal properties.

Hyaluronic acid might be a name you have heard in the skincare realm, for its hydrating and stretching powers for flexible skin and reduced lines and wrinkles.

Retinol increases skin cell production, otherwise known as proliferation, while exfoliating, plumping, and reducing pores, a multi-tasking product.

Vitamin C is an anti-inflammatory, and helps build an even complexion by reducing redness and dark areas, but its powerful properties mean it’s important to start use slowly.

The advantages of using various skincare products often pops into our “beauty brains”, giving rise to probing questions such as what is worth trying and what is not, how many steps a skincare routine should encompass, and what are proven brands?

At Metropol, we suggest starting with scientifically proven New Zealand brands such as Caroline Lorinet, Emma Lewisham, and Linden Leaves. These brands combine skincare technology with science-backed ingredients to assist in achieving flawless skin.