What is clean eating: taking a look at the basic nutritional principles behind the trend

Global empires have been built on the premise. Instagram influencers are courting the attention and affection of millions with their disciplined adherence to its principles. There are books, blogs and food bags dedicated to the cause. In short, cleaning is a food frenzy: but what, exactly, is it?

At its heart, it is a very simple concept – it extols the virtues of whole or real foods – those that take a very healthy digression away from processed, refined and even handled foods. If you’re keen on the concept of clean eating but need to know the ins and outs, we’ve got you covered.

Ditch the sugar: Cravings for cakes and cookies might come calling but you need to shut the metaphorical door on these. Cleaning up your diet means limiting sweets – even those found in yogurt and cereal.

Limit sodium: Most of us are getting more sodium than we need. Cutting back on yummies that fall into the processed category will help reduce your salt intake. Salt isn’t a total no-no; it’s a brilliant flavour enhancer but use it sparingly.

Pick produce: We all know the 5+ a day advice and clean eating lends its voice to this philosophy. The fibre in whole produce is great for the gut as it works to keep your microbiome (good bacteria) happy.

Eat less meat: Extensive research suggests cutting back on meat does you, and the planet, a favour. While veganism isn’t a compulsory requirement of clean eating, eating less meat can help keep your weight in check and reduce blood pressure.