Hair & now: Hairdressing Industry Creative Awards


Print this story

New Zealand’s hair industry celebrates its best talent with the Australian Hairdressing Industry Creative Awards. Metropol editor Nina Tucker caught up with one of Canterbury’s finalists, visionary stylist Marque Morehu, on the inspiration behind her collection.

Marque Morehu’s talent precedes her. The director and senior stylist of Kaiapoi’s M M Hair Studio, and finalist for South Island Hairdresser of the Year, says her collection for this year’s awards, Euphoric, is a “love letter to fearless self-expression”.

Drawing inspiration from the bold, unapologetic aesthetic of the hit television series Euphoria, “a show that has redefined beauty, self-expression, and storytelling through hair and makeup”, Marque’s vision was “to capture the raw emotion, individuality, and dreamlike aesthetic that Euphoria embodies”. Blending high fashion editorial codes with an effortlessly cool, lived-in feel, the collection celebrates “hair as an extension of identity, mood, and artistry, just as Euphoria has redefined beauty in a way that feels modern, emotional, and limitless.”

Each look tells its own story – and took hours of meticulous planning, unconventional materials, and a combination of precision styling and experimental techniques to execute. “This collection is a celebration of technical mastery, innovative hairstyling, and the power of hair as an artistic medium,” Marque explains.

Follow Marque’s work on Instagram @m_mhairstudio or visit the salon at 491 Tram Road, Kaiapoi.

A wet-look effect achieved with a combination of gel and lubrication, creating a high-shine, almost liquid texture. Select strands were meticulously set using heat to enhance the sculptural feel.
A labour-intensive sculptural piece, incorporating balls, hairpieces, and wire to construct a gravity-defying shape that feels both futuristic and regal.
A fusion of on-scalp braiding and extensions to create long, free-flowing lengths that move effortlessly, mirroring Euphoria’s dreamy, cinematic feel.
An architectural masterpiece featuring a wig, hairpieces, and a custom-built plastic hat base, supported by an internal pool noodle structure to achieve extreme height and drama.

Tags:

Leave a Reply

Your email address will not be published. Required fields are marked *