Exclusive one and only: Off the Rac
When a business has grown and flourished solely from an online presence, it goes without saying that sooner or later, in answer to customer demand, it must become a physical presence.
Renee and Chris Green ran their clothing business online for two years and encouraged by a strong, steadily built, and returning customer base, they trialled a pop-up store in March this year.
“The pop-up received such a great response, we decided to launch Off the RAC permanently, with its opening day on 5 August,” Renee says.
NZ and Australian brands are well represented here, with popular labels such as Mi Moso, Lemon Tree Design, Homelee, Stella + Gemma, Label of Love, FATE + BECKER, and Et Alia, to name a few.
With new spring/summer brands arriving daily, now is the time to start putting together a fabulous wardrobe of gorgeous garments to carry you through the season.
Renee describes the business as a destination shop with a boutique feel. “It is a one and only in that it offers an exclusive, one-on-one customer service with beautiful clothing that is effortless and affordable.”
For complete top-to-toe styling, browse Off the RAC, Shop 2, 333 Harewood Road, Parkside Plaza, or shop online.
