Proactive marketing: Metros Marketing
After putting your feet up and relaxing during the festive break, now is the time to plan your marketing for the year ahead. Planning your marketing serves as a guiding compass for your business. By aligning your marketing efforts with your business goals, you can give your business much needed clarity for the year ahead. […]
Property market ends 2023 on firm note
Christchurch was one of three regions in New Zealand registering increases of more than one percent in average property values in December, according to the CoreLogic House Price Index. After October’s 0.4% increase and the 0.7% gain in November, December saw a rise in property values of 1.0%. This is the strongest monthly gain since […]
Work efficiency: RICOH NZ
In meeting the needs of a hybrid workplace, digital experiences hinge on doing things automatically, and at scale. In today’s business environment, the digital transformation imperative is embrace automation today, or go out of business tomorrow. In other words, automation is critical to success in the modern world, and those who don’t take advantage of […]
Your brand matrix: Michael Jenkins, Metros Marketing
Thinking about global brands that have mastered the art of branding, those that jump out at me are the likes of McDonald’s, Apple, Nike, and Cadbury. Cadbury had a unique branding campaign a few years ago. They packaged their chocolate bars in a plain purple wrapper, with no logo or words. The takeaway from this […]
Trading political values: PB Employment Law
The Coalition agreement has been signed, and what I find interesting is the message this sends: principles and values are no more than an optional extra to be traded away at will. No real surprise here, given that we are talking about politicians. Given the enormous amount of borrowing Labour did in their last term, […]
Informed solutions: Nathan Miglani
The market and political landscape of New Zealand is looking steadier and steadier as we head towards Christmas. One of the most promising global trends is the gradual ease in inflation rates, signalling potential relief for the economy. While we hope for a downward trajectory in 2024, the next 6-9 months will paint a clearer […]
Rental property experts: Rentworks
The Christchurch rental market, known for its unique behaviour compared with other major New Zealand cities, poses both challenges and opportunities. That’s where Rentworks Property Management comes to the fore. In the five years since Brent Manderson and Steve Hawker took over the business, their extensive property management experience has helped them navigate this distinctive […]
Business grants for women
Rural Women New Zealand (RWNZ) has announced a new grant of $5000 to assist projects and initiatives that support rural communities. The Cynthia Collier Grant will be awarded annually for the next three years with the first grant being awarded in mid 2024. Applications for the 2024 grant are now open, and will close on […]
Brand vs performance: Metros Marketing
This month I’m going to break down the key differences between brand and performance marketing. Both are just as crucial as each other, but there are a few key differences to keep in mind when choosing the right channel to market down and what to expect. 1. Brand marketing is all about creating awareness and […]
Don’t hold your breath: PB Employment Law
In the battle of bland versus boring, bland and boring won the election! National and their partner/s will move quickly to remove some of the ideological based legislation that Labour brought in. Fair Pay Agreements will be scrapped; the restraint of trade bill will be dropped, and the 90 day trial period looks set to […]
Read the latest issue
PAST ISSUE ARCHIVE
