Joel Kendall

Shop local: how Joel Kendall is working online to get people back to shopping locally

It’s no secret that the accessibility of offshore products through online shopping has taken its toll on local retailers. One Christchurch-based entrepreneur, Joel Kendall, has made it his mission to help local boutiques through the power of ecommerce. Founded in 2011, is now one of New Zealand’s largest online fashion stores. “The concept came […]