by Metropol | November 12, 2025 8:30 am
For too many women, midlife arrives with sleepless nights, brain fog, mood swings, stubborn weight gain, and the all-too-familiar ‘you’re too young’ brush-off. “Everee’s response is part education, part community, and wholly evidence-led,” says founder Kimberley Bray.
Backed by science and delivered with candour, the brand is investing in open conversations and practical solutions that meet women where they are. Clear themes have emerged: women want to be taken seriously by clinicians; hormone therapy remains confusing and demands trustworthy, personalised guidance; fatigue is real, from disrupted sleep to fluctuating mood and concentration; and bodies aren’t ‘breaking’, they’re transitioning.

Beyond medical care, there is a strong appetite for tools that fit real life: nutrition, movement, stress support and targeted supplementation. Everee’s formulations are designed to work with shifting biology to support strength, mood, metabolism and overall health.
Missed the latest discussion? Catch the Hot Mess Bonus webinar replay, hosted by journalist and menopause expert Niki Bezzant (pictured), a myth-busting guide to understanding and supporting your body through the change. Watch now at the Everee Women website.
Source URL: https://metropol.co.nz/what-women-want-everee-women/
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