The Influencers: Alison Adams

by Metropol | March 15, 2022 7:12 am

Inspiring progress

Kia ora Ōtautahi! This is my debut column for Metropol as the new chief executive for ChristchurchNZ, the city’s economic development agency.

One of the first official duties I had the privilege of performing was welcoming all eight of the ICC Women’s Cricket World Cup 2022 teams just before they played their warm-up games here.

Some of those teams return to Christchurch next week for pool matches and then we have the honour of hosting a semi-final followed by the final on
3 April.

We are blessed with a jewel of a venue with world-class facilities here in Hagley Oval, and this will be seen by a global broadcast audience that is seven times larger than the men’s Rugby World Cup.

To host the final is a huge coup for the city and for ChristchurchNZ, which is the host city agency. We bid to host global events such as WCWC 2022 because they are a great way to plant the seed of awareness about New Zealand’s most modern and most exciting city.

Some of those viewers will be inspired to visit, to attend a conference, or to study here.

In the global race to attract visitors, workers, and investment to cities around the world, Christchurch’s first step may be a young woman’s bold advance down the wicket to hoist a six over Hadlee Pavilion.

Source URL: https://metropol.co.nz/the-influencers-alison-adams/

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